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MO.CO Game Launch

Launch Promo


Authors:

Alpe

mo.co was released on March 18th of 2025. This launch experimented with a new invite system that hadn't been used before by Supercell.

Stage 0

At 8 am UTC, mo.co gradually became available for iOS and Android.

Although everyone was able to download the game at this time, an invite system restricted access to players. This screen gives players 3 options:

  • Log in with a Supercell ID that already has a mo.co account linked
  • Activate an invite through a QR code
  • Request an invite in the official website for the game (mo.co).

mo.co start screen

At this stage, only Supercell employees, community moderators and a few content creators had valid invites to access and test the game. These content creators had received a merch box in advance, with pins, a hoodie, a hat... and an exclusive letter. This letter included some of the first QR codes that would be enabled.

mo.co merch

Merch box from SuperVinny, a content creator from Brasil.

Stage 1

At 9 am UTC, after the initial round of testing was concluded, content creators from the Supercell Creator program received a single-use invite for personal use.

Stage 2 (Day 1)

This stage started at 10 am UTC, giving access to the general public for the first time.

This first day of public release was optimised for creators to share codes while live streaming. These invite codes had unlimited uses, but only lasted 20 minutes.

More of these limited-time invites would be generated every hour. Creators in the highest tier of the program (Super Creators) could get up to 24, and creators on the basic tier only 4.

Stage 3 (Day 2)

On March 19th, starting at 8 am UTC, each creator had access to another unlimited invite, but this time lasting 24 hours.

Stage 4

After March 20th, the flow of unlimited invites stops. Players who want to start playing the game are left a few options:

  • Submit a "Hunter Application" on mo.co with their email.
  • Use an invite from a player who already has access to the game.
  • Find an active campaign promoting the game. E.g.: Reddit post with 10K invites.

mo.co invite

Individual Invites

After reaching Level 5, each player gets access to an invite code that can be used 3 times. Level 5 is reached after completing the initial tutorial, with less than 1 hour of gameplay.

Additionally, some players have received the chance to earn extra invites and extend this limit up to 10. mo.co invite bonus

This invite system allows for exponential growth, as long as players are able to build social connections with others. The main communities at the moment are:

If you are looking for an active invite, these platforms are a good place to check out.


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